In the writing world, it’s often taboo to talk about money.
And in my new book Write for Money and Power — that’s exactly what I argue keeps writers trapped!
That’s why I’m pulling back the curtain for my paid subscribers and sharing exactly what I spent on my new book launch and what it costs to get your self-published book out there.
I’ll also share what really worked — and what barely moved the needle. Every book is an experiment of some sort, and here in my mad scientist lab I love to test hypotheses and see what creative sparks pan out — and which die on the burners.
I’ll break this book launch up into a few parts:
📓 Part I: The Pre-Book Launch Prep and PR Podcast Tour
What I spent on service providers (publicist, book marketer, virtual assistant) to help with the prep of the launch
What I spent on some key services (like NetGalley) to help distribute ARC copies
📙 Part II: The Book Launch Itself
What I spent on the launch
What I spent on Amazon ads (plus: results of said ads!)
📘 Part III: Maintaining the Book’s Momentum
What I’m planning on spending (and doing!) to keep the book’s momentum going
📕 Part IV: Was it Worth It?
Plus: whether or not the book launch was “worth it” from a business perspective — or, “what’s the ROI of a book?” as I’m often asked by some of my more entrepreneurial memoir ghostwriting clients
Let’s go!